There are a lot of myths about duplicate content. If you are trying to reach export markets it can be a pain in the bum to get found in local search in those markets. Today I look at a technique that the team is trialling. Watch this week’s show. JimJim’s been here for a while, […]

UPDATE: We have updated Jim’s Marketing Speaker page here. Digital Marketing Specialist Times have changed for businesses everywhere. In order to truly connect with your customers it is more vital than ever to harness the power of the Internet. Radio, television and print media are far too inefficient and costly to justify the lacklustre results they […]

If you subscribe to the Smartcompany.com.au newsletter you will see I was quoted today on how to use the new Google wonder wheel that I discussed last week. Today I take a closer look at how we’ve been using it this last week for keyword analysis. JimJim’s been here for a while, you know who […]

Google has yet again made changes. Today I have a look at one of the changes “options”. This new tool allows you to easily customise your search results. One of the most interesting changes is the ability to look at time based results. There are some good opportunities to not only investigate keywords but also […]

SEO folk have caught a lot of flack over the years about our perceived manipulation of the search results. That is not what good SEO is about though. Today in a ranking tutorial, I show you how NOT to be Google’s bit-h and take control of how the world sees your site. Your web developer […]

I got back to Melbourne over the weekend and was rapt to hear the team had achieved a bunch of no.1 rankings for clients whilst I was away. Maybe I should go away more often 🙂 Google maps is showing odd behaviour this week, you’d better check your entries. Also check out your backlinks with […]

I spoke at the “Marketing Now” conference in Wellington NZ last week. I learned heaps. The other speakers were David Meerman Scott (@dmscott on Twitter), Chris Brogan (@chrisbrogan) Stephen Johnston (@huxley) & Sharon Crost (@mktwow). If you are at all interested in getting an edge in your online marketing efforts I suggest you follow them all on Twitter. Also Siobhan Bulfin (@siobhanbulfin) […]

Last night Google announced some changes to the way it is displaying local search results. Got your Google maps entry in? A Mr Clever Trousers & former Googler has published a vid showing you how to get around the AU Internet Censor filter. A good illustration of Pollie Folly when it comes to the net. […]

I got online in 1992. Most people don’t know this but the Internet was created in the late 60s. The idea was to create a computer network that could withstand a Nuclear attack. This meant no computer could be more important than another on the network. So that if Washington got hit the computer network […]

The Emperor has no clothes. Apart from all the freedom of speech issues, one of the main problems I have with Government Internet filter is that it is creating a bottleneck in a system that runs perfectly well without it. I understand that some parents are scared with what the Government and other special interest […]