Google Analytics got a bunch of updates overnight, however there is still some important data it is not capturing. The last 24 hours I have been wading through log files to find out why the Googlebot wasn’t indexing our latest content. Here’s what I found. JimJim’s been here for a while, you know who he […]

I signed up for blog action day, not because I wanted to " Tell the U.S. it’s Time to Act on Climate Change" but because I wanted to express my concern of pursuing this nonsensical idea that it’s ok to pollute our environment if you pay a carbon tax. I used to consider myself politically […]

Do you really need to do social media? ( I suddenly hear a herd of Social Media Experts running towards me with their Social Media Clubs raised) There was a LOT of money spent on web sites in the mid 1990s when HTML coders were charging $1000/hour. Where are those investments now? Bing & Google […]

Matt Cutts, Google’s Senior Engineer explained in his video blog yesterday, why some pages appear in the search results even though you may not want them to. According to Matt Cutts explanation, Yellow Pages seems to be blocking Google from a lot of their pages. Matt Cutts also released a video today explaining why comment […]

Google has announced some changes to the way it will display certain snippets in the SERPs. Basically if they find the structure of your page includes good anchors they link directly to that part of the page from the snippet in the SERPs. JimJim’s been here for a while, you know who he is. stewartmedia.biz

I spoke last week at the Marketing Now! conference at the Sofitel in Melbourne. I’ll gradually be uploading the video of the event here but you should also check out the Posterous page that was set up for the event. JimJim’s been here for a while, you know who he is. stewartmedia.biz

Last week I traveled to one of the most beautiful spots in Victoria.., The Great Ocean Road & specifically Wye River. I was there to discuss SEO & online marketing generally with a group of local tourism industry folk. They didn’t realise they had a fantastic opportunity to promote their region. I suggested they setup […]

This week I review a UK viewers’ site and give him some SEO tips. Also a quick follow up on last week’s comment spam kerfuffle. Finally this week I have the remainder of the brief interview I did with David Meerman Scott at the Social Media Masterclass in Melbourne. JimJim’s been here for a while, […]

David Meerman Scott picked up on my Social Media Administrator post and I really loved his expansion on the idea and what he would see the job description including. David’s highlighting of the need for Social Media Guidelines is of course imperative. I think the Social Media Admin might be the guidelines cop to some […]

Before computers became part of every day business we never had such roles as Systems Administrator or WebMaster. As the business benefits of the technology emerged though, it became good financial sense to have those roles in your organisation. We needed someone to be responsible for those areas of the business as they played such […]