We love a great uptick in revenue as much as the next person, but it’s important that you understand where that increase has come from. Certain categories experience greater conversion rates than others, especially if you sell fast moving consumer goods, but there’s often more traffic than you realise. What I learned Do you know […]

Our battle plan for when a new client comes on board can be affected by a variety of factors when it comes to seeing the results of changes. From access to the site, or client speed of response, to how customers perceive user experience changes can all have an effect. Time really is money when […]

Taking a look at a long-term client that has recently switched to the revenue model. We told her that our target would be to double her revenue over the course of the following month. I’m pleased to say we achieved that target, mainly by focusing on mobile transactions. What I learned Is it time to […]

What’s your time worth? I know what mine’s worth which is why I get frustrated when I waste countless hours trawling through Google Analytics data trying to find the source of anomalies. You can waste precious time on pointless Google issues that should be spent growing your business, which is why I say, “Get stuffed […]

Coming to you from Portugal again this week. A lot of people asked me what they should prioritise when we caught up at SEMrush, and I explained that from our perspective, working mainly with retailers, we aim to get an uptick in revenue as fast as possible. There are proven ways to do this, and […]

Coming to you from Portugal this week as I wrap up attending the SEMrush Summer Jam in Lisbon. It has once again been an awesome experience, and not just for the incredible company and hospitality, but for the fact that SEMrush has the best SEO and search tools in the business and are willing to […]

Off to Portugal this week to attend the SEMrush Summer Jam, their annual event where they invite customers to give them honest customer feedback. Sounds logical, right? I’ve been exploring some of their new tools and one in particular is excellent at collating data and ideas into one place. SEMrush has a raft of cool […]

Heading back to Cairns soon to do another revenue workshop. It’ll be a bit more SEO based and focused on helping those businesses that aren’t quite ready to move on to our fully fledged revenue model. I’ll be teaching the low touch, high impact’ points to ready a site and explain why you need to […]

The revenue model has been gaining great traction of late with new clients coming on board and lots of enquiries from those wanting to sign up. Unfortunately we can’t take everyone on board due to them not being ready. Those that are ready need to have their ducks lined up. What I learned You need […]

SEO has come a long way over the past decade or more. Where ranking ten keywords on page one was the only mission brief it now encompasses so much more. You need to understand how SEO forms part of a larger strategy and what that means for your business growth. SEO does more than you […]

|