Two days until I host our Spring Clean webinar. I’ve been receiving lots of comments recently regarding how bad some eCommerce sites are. People are being forced to shop online and the lack of quality on some sites is starting to draw attention. I’ll be covering the simple changes you can make to your own […]

The debacle within the Victorian government this week has shown us the great importance of data and record keeping within your own business. Solid data can help you make informed decisions that will contribute to business growth, but if you don’t know where your starting point is, how do you know where you’re heading? […]

Spring is in the air and search results reflect the interest in the usual springtime pursuits such as gardening. We’ve had some continued great results for clients recently, including a brand new client. We like to give things a few months at least to prove they’re not flash in the pan results before setting new […]

Our free webinar is fast approaching on September 17. It’s a Spring Clean webinar to help eCommerce retailers prepare for Black Friday and the sale seasons. We’re leaving out the tech-talk and only focusing on things you can do to your site that will have maximum impact. We’ll help you understand your data, what your […]

Google posted an open letter to Australians this week warning us of a new law that will harm the way we use search. Basically the ACCC has called them anti-competitive and is making them pay for news content. Now Google certainly is anti-competitive in some areas, just not this one. They can be a threat […]

It’s important to learn how to prioritise when setting targets in retail. If you don’t stick to budgets you will surely end up throwing money all over the place, often with little return. I’ll be hosting a webinar soon with plenty of tips for you to go inspect your own site and priorities. Even if […]

How much money do you want to make? It can be an open ended question, right? Well it’s one of the first questions we ask clients, and to be honest most of them don’t have an answer. That’s why we are hosting a Spring Clean webinar soon, so clients can get their sites in order […]

Revenue should be your only goal in eCommerce. We help clients set those targets and often we then work out a way to get there. You have to work out the best avenues for achieving those goals, whether through ads, traffic, devices, or improved UX. If you are adding things to your site, make sure […]

We’ve always encouraged clients to improve site speed; it’s one of the fundamentals of great UX. Google is now talking about “Web vitals”, jargon for improving usability. I’ve been speaking with lots of clients lately about cleaning up unused plugins that are draining their load times. If you’re not using them anymore, get rid of […]

Been having another great week for clients this week which is fantastic. Had to turn a potential one down though as they were fixated on what “SEO” meant to them. We treat SEO differently and as a means to an end for our client’s revenue goals. It’s not a strategy employed by other agencies but […]