SEO Blog

How to find more sales.

The function of SEO is not what you think.

Find your best shoppers, rinse & repeat.

Welcome back everyone! My comments last week about a 3% conversion rate certainly stirred a reaction from some viewers. One person thought they were stuck at 3%, but when I had a look, it depended on which channel was being viewed. Through one it was a fantastic 27%! The lesson is to analyse each individual […]

What’s a Good Conversion Rate?

Google Ads compliance update.

Google Update on crappy content.

Hey Rankers. I knocked this video out on a Saturday as I wanted to follow up last week’s video after seeing a new Google update. They are calling it the “Helpful Content” update and it basically covers everything I spoke about last week. I know, I’m an oracle! No one’s sure how it will affect […]

Optimise for shoppers not Google to increase sales.

Look at the whole picture for revenue growth.

Make sure you know what you opt in for

Transcript Hey, welcome back Rankers, how you going? Wasn’t going to do a show this week, but there’s emails going out from Google to a lot of people who advertise. And Google’s saying that, by the way, these ads accounts or these campaigns, we’re going to switch them to our data attribution model on the […]