David Meerman Scott picked up on my Social Media Administrator post and I really loved his expansion on the idea and what he would see the job description including. David’s highlighting of the need for Social Media Guidelines is of course imperative. I think the Social Media Admin might be the guidelines cop to some […]
Before computers became part of every day business we never had such roles as Systems Administrator or WebMaster. As the business benefits of the technology emerged though, it became good financial sense to have those roles in your organisation. We needed someone to be responsible for those areas of the business as they played such […]
Prosperity Principle is the name of a digital agency that is advocating what I could only describe as comment spam. We’ve all heard the SEO tricks, "My mate told me that if I placed white text on a white background I could stuff the page with keywords so I’d get ranked high in Google – […]
If you have a news related site, there is a new Google video you need to see. In fact any site that has multiple daily updates to a blog should watch their video. Also I take a look at another viewer’s site and some simple things they can be doing to not only get ranked […]
Lots of people have been chattering about Google Breadcrumbs overnight and what it means for ranking. Also this week we have another brief look at a viewers site and give them some SEO tips. JimJim’s been here for a while, you know who he is. stewartmedia.biz
This week I take a look at a viewers site and give them some free SEO advice on how to rank better for their keywords. JimJim’s been here for a while, you know who he is. stewartmedia.biz
Yet another Google update is on it’s way. How will your rankings be affected? If your approach to SEO is to trick Google then your site may disappear from the index with this update. JimJim’s been here for a while, you know who he is. stewartmedia.biz
What is your cost of sale? How do you calculate your cost of sale? For us we tend to look at it from a purely marketing cost perspective and tend not to look at the wider costs of rent, hosting etc. So if were to do a radio ad campaign that would be spread amongst […]
I just heard this on Twitter from @jimmcslim and had to write about it. I’ve been struggling to find a succinct way to express this thought; "The Internet interprets censorship as damage and routes around it." Beautiful. This is what I have been clumsily trying to explain to anyone who would listen for the last […]
So Yahoo is finally out of the search game eh? In case you missed it, last week MS & Y! announced they would basically combine services to go after Google. Whilst I would love more competition in the search space, it will be some time before Bing seriously challenges Google for eyeballs. In Australia, what […]