SEO Blog

Death, Taxes & Google Algorithm changes, the three constants of life. This one is going to hurt a lot of people who make money from ad networks and whilst this change has probably been in the works for a while, I still blame JC Penney . On the Google Webmaster Central Blog today Amit Singhal, […]

In my post on web design last week I explained how I thought bad web design was behind the need for JC Penney to buy back links and therefore prompt Google to become more aggressive when it comes to sifting out dud back links. This week I take a look at how we have seen […]

Or watch on YouTube, Metacafe, DailyMotion The recent fiasco with JCPenney dodgy Google ranking practices has illustrated for me once again how web designers often ignore the importance of SEO in the design process.Don’t get me wrong I have a lot of friends who are web designers but SEO for a long time was considered […]

The New York Times published an article today called “The Dirty Little Secrets of Search“.I’ve rarely seen such a well written and thought out article on search marketing by the mainstream media. This one was incredibly well researched like an investigative journalist of yesteryear. Kudos to the author David Segal. It’s a really good read […]

In an article today in The Australian it has been revealed that the Commonwealth Bank as part of it’s social media policy has directed it’s staff to point out to their managers “inappropriate or disparaging content and information stored or posted by others” it goes onto say, according to The Oz,that this includes posts from […]

As promised I have uploaded the interview with David Meerman Scott. It is around 26 minutes long and I have put it on YouTube as a video for easy access, even though David is only on the phone . If you’d prefer you can download the MP3 audio file David Meerman Scott Audio Interview. I […]

Or watch on YouTube, Metacafe, DailyMotion Our shiny new site has been live for a few weeks now and I thought you might be interested in the sorts of things I’m watching and checking. If you’ve ever moved from an old site to a new one and seen your rankings disappear this will be of […]

Does this site make my bum look big? I hope not because a lot of work has gone into it. We finally upgraded to a WordPress site! I built our old site 6 years ago.Originally I built it on a CMS called Mambo which morphed/forked into Joomla and it went through about 20 upgrades as […]

Danielle from the Yellow Pages just commented on my post about how Yellow Pages has become a Google reseller. I was bitching & moaning about not being able to stop yellow pages delivery except via the phone. Thankfully Sensis now has a web site where you can stop yellow pages delivery called directoryselect.com.au. Well done […]

An article in B & T this week announces the final capitulation of Yellow Pages as Sensis becomes an authorised reseller of Google Adwords. They were already selling Adwords campaigns but the step to becoming an authorised reseller puts the nail in the coffin for the paper directories. Do you advertise in Yellow Pages? Either […]

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