Following up on our crisis management/social media “disaster” post featuring Australian fashion retailer Gasp, I take a look at the organic impressions we got from that one post. SEO impressions What is an SEO impression? If you use Google webmaster tools you’ll be familiar with the search queries section. It shows you not only what […]
Facebook has finally taken the wraps off of its long awaited iPad app after months of rumor and speculation. Facebook for iOS 4.0 brings a host of updates including a new user interface, app support, security improvements and the highly awaited universal support that brings it all into HD on the iPad. Facebook’s route to […]
Court orders Google to hand over details. I was just interviewed by Smartcompany.com.au about a court case involving Jamie McIntyre & Google. The Supreme Court has ordered Google to hand over “details” of the site jamiemcintyreexposed.com to Jamie McIntyre as they had a advertising relationship with the site. As you can imagine by the name […]
Facebook’s new ‘People Talking About This’ page metric Facebook launched changes to their Pages metrics system early in the week, introducing a new ‘People Talking About This’ metric that shows how many people are talking about your page or brand at any given time. It’s a very vague measurement, but according to Search Engine Land […]
Just last week we were talking amongst ourselves in the office about the need for real-time Google Analytics data on our blog. Turns out Google were listening and came through with the goods, announcing real-time features for their Analytics service. While I’ve used real-time analytics in the past on different CMS’s, most offerings available on […]
Last week in search Google+ continued to add impressive numbers to its user base and market share, Google added long awaited real-time traffic data to its Analytics service and we all learned the value of online reputation management thanks to the Gasp email blunder that became the Twitter top trending #GaspFail. Google+ hits it’s stride […]
Online reputation management lessons from #GaspFail Someone needs to give Gasp a lesson in retail customer service and online reputation management. In case you’ve been living under a rock, the Gasp Fail saga has to be one of the most horrific examples of bad customer service in some time that has since turned into a full […]
Got sent some of this new fangled #kokomo coconut water today. Turns out it’s old fangled. Just coconut water without the pesky packaging of a coconut husk. I’m not getting paid to write this but I did get some nice coconut water! It’s actually bloody nice. They’ve got a facebook page, Twitter handle #kokomo and […]
When I started writing at Stew Art Media, I had little to no idea about how the SEO industry worked. As a writer though, I’ve always been accustomed to consuming ridiculous amounts of content in a way that allowed me to get up to date in no time. So I got to work and used […]
I wrote about online crisis management back in 2008 and the biggest case we had worked on until then was Mars/Snickers. The sibling of online crisis management is online reputation management. They involve similar tasks but these days your online reputation can affect everything from getting a job to getting business. In today’s vlog I […]