Yellow Pages raises the white flag
by Jim January 26, 2011
An article in B & T this week announces the final capitulation of Yellow Pages as Sensis becomes an authorised reseller of Google Adwords. They were already selling Adwords campaigns but the step to becoming an authorised reseller puts the nail in the coffin for the paper directories. Do you advertise in Yellow Pages? Either offline or online? Do you even use Yellow pages? Love to hear your feedback.
Jim’s been here for a while, you know who he is.
