Soft 404s
by Jim June 9, 2010
Google has updated webmaster tools to monitor soft 404s. What’s a soft 404? Well it’s a bit like being served chicken when you ordered fish. The kitchen was out of fish so they just served chicken, when what they really should have done was told you they were out of fish. Ok I think I just stretched that analogy to breaking point.
We used this fix on one of our high profile clients and he jumped 20 spots into no.1 position globally.
Also it’s cyber security week so stay tuned for a message from our communications Minister at the end of today’s show. Post any SEO questions you have on our FB page Stewartmedia Facebook
Jim’s been here for a while, you know who he is.
