Last Week in Search – Part 1
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Squeeze More Out of Your No. 1 Results Rank
So you’ve got that coveted number 1 ranking, now what? Here’s some great tips on how to get the most out of your number one ranking using meta description click-through optimisation and emotional triggers.
Closed, Says Google, but Shops’ Signs Say Open
NY Times reporting on a recent spate of businesses being incorrectly marked as ‘permanently closed’ on Google Places. A good reminder that you need to be on top of your Places page at all times.
Holiday Retail Mobile Insights
Google provides insight into how users will search for gifts and products this holiday season. A must-read for any retailers looking to maximise their online presence this holiday season.
Understanding Your Backlink Profile
A great guide from Search Engine Journal on how to get a better grasp on what your websites backlinks really mean to your ranking and why buying backlinks is rarely a good long-term strategy.
Twitter and Bing renew their relationship for real-time search
While not exactly unexpected news, the cutesy Twitter exchange between Bing and Twitter announcing the renewal of their existing deals made this news so much sweeter.
Jim’s been here for a while, you know who he is.
