SEO Blog

First of all an apology if you are one of the people I have been responsible for keeping awake at night. Apparently when I do site reviews and say “..but that’s the least of your problems!” I’m causing some to ponder about the potentially disastrous issues that may lurk deep beneath their code… but they’re […]

The differences between SEO & social media marketing I often get asked where businesses should start with their online marketing. There’s so much noise around Facebook, Twitter, LinkedIn, YouTube etc that it can be very confusing how or where to spend your marketing dollar. In today’s show I look at the fundamental differences between Search […]

Key phrases are interesting. Anyone in the industry would assume that the title “Google Page Ranking” has something to do with Google Page Rank. That’s not why I chose it for the title of this article though. I went to Google Insights for search and I was looking for a phrase that related to Google […]

Westpac just rang me regarding my Westpac censorship post . Nick Buchan media relations manager for Westpac, has assured me that they are not censoring Facebook and have no idea why these shares have been blocked on Facebook. I told Nick he could comment himself on the blog but obviously he had a lot of […]

Given the monumental outage of Westpac EFT systems today people are bound to talk about it. Some people are very angry.. well most of them are from my reading actually. A merchant who relies on this system, might be inclined to rant and bemoan the lack of a transaction facility for their business. Not Scott […]

I review a site this week and do a 10 minute tutorial on SEO.I look at both internal and external elements of good SEO. Internal SEO Some people also also refer to this as “on page SEO” but when I talk about “internal SEO” it also cover things like internal link structure of a site […]

What does this mean for your bookmarks? Well hopefully they’ll start to get indexed better. From the press release “Delicious will become part of their new Internet company, AVOS” If you don’t know Del.icio.us was the first site where you could essentially make your browser bookmarks public and see what others were bookmarking. One of […]

There are a lot of things that Google will freely tell you about your website. With a combination of Google Analytics and Google Webmaster tools there isn’t much more that you’d want to know… except one thing. Probably one of the most important things when it comes to getting a page ranked in Google. Has […]

I started writing a ‘short’ landing page about the business case for SEO. Turned out not to be so short 🙂 Anyway if you are a business owner and are new to SEO you may find some of the case studies useful. It’s a thousand word essay that discusses the things you need to consider […]

Dead alien in Russia video @ricraftis asked us on our Facebook page whether we had seen a less videos appear in the SERPS recently. We have. Have you? I’ve seen quite a few reports claiming that this is because Google thinks they detract from you clicking on the ads, which I think is nonsense. So […]

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