SEO Blog
Giving my presentation at PeSA 2013 on SEO 101 today and this is a post to demonstrate a few SEO principles. It’s been a great conference. Huge crowds this year too. I love this conference and it is my third year. I always learn alot from other SEO guys and hear some great ecommerce stories […]
Remember Matt Cutts back in August last year saying that the next Penguin update would be jarring and jolting? Well there have been a couple of Penguin updates since then but they weren’t that bad. Five days ago however the big one hit. . What We Are Seeing A few of our clients had participated […]
In Melbourne we actually have penguins. There is a small colony of them in a St Kilda a bayside suburb. They’re very cute, not like Matt Cutts’ Penguin. That is going to be one mean, grumpy sucker. Right now it is the calm before the storm as all indications are that this update is going […]
As if the last few weeks haven’t been tumultuous enough for businesses SEO with Google changes, there is more on the way. Matt Cutts released a video (below) today announcing what to expect in the next few months from Google. It’s going to upset a lot of people but there are some wins if you […]
The massive Google update we saw last week is still evolving but here’s what you need to know so far. We don’t even have a name for this update yet so I can’t try to rank for it 🙁 About a month ago I said Penguin 2.0 was coming it feels different to Penguin though. […]
Whooa big change today. On Wednesday our Head of Development Jine, noticed that the “places” menu item had disappeared from Google. This is a capture from my video of April 16. It was there on Wednesday morning as well as we use it a lot to edit and find clients places listings quickly. Then in […]
Google are usually pretty coy and vague when they talk about keyword specifics. You may remember last year I did a post and video on Michael Jones of Google and how he basically said don’t worry about your keywords. Earlier this year Google hinted at this again in the SEO Cheat Sheet where they said […]
Google continually changes the rules for their products. Back in 2005 I used to do a lot of adwords for myself. This was before I had staff or office rent. Back then I was able to sell other people’s products and not even have my own website. It was great fun. Every month I used […]
Back in 2008 or 2009 when Google Maps was trasitioning into Google Places a lot of us SEOs tried to be too clever for our own good. We put our keywords in our business name, stuffed them into every nook & cranny we could find in the places dashboard. I even setup a PO Box […]
We work on a lot of ecommerce sites SEO. By far the biggest issue we see are 404 errors. 404 errors are bad for SEO If Google comes to your site and finds a lot of missing pages, which is what 404 erros are, it essentially sees a faulty site. If all your competitors have […]
