SEO Blog

I see one of these articles every other week, proclaiming the death of SEO. I usually ignore them because they are just headline grabbers. This one annoyed me a little though because it was published The Guardian newspaper and was very blunt in it’s headline “SEO is dead”. No ambiguity there. Whilst the whole premise […]

Just at the end of May, post Penguin 2.0 I noticed a flurry of pingback notifications. If you one wordpress site creates a backlink to another wordpress site, the site creating the backlink sends a notification automatically in the form of a comment to the site it’s linking too. If you have auto publishing of […]

They’re both black and white but they are very different animals. I’ve spoken to a lot of business owners in the last 8 week’s because their traffic has gone through the floor. Most of them seem to know vaguely the time of the slap but they are a little hazy on the dates. You need […]

Here’s a conundrum. We have a client that wants to rank for “Botox Melbourne” but legally is not able to mention the word botox anywhere on their site. We actually got the to no.4 through just using creative file names and tagging with the word Botox but then our client decided they wanted the word […]

Last week we noticed that one of our clients had a page deindexed by Google. It happened to be a duplicate page. With the continual roll outs of Panda, we have seen that content duplication is a signal of a bad quality website and now it looks like Google is trying to clean up its […]

I know I’ve spoken before about SEO preparation when developing a new site but in the last week or so I’ve seen some massive but unfortunately common real world examples of SEO being jeopardised because of new web site development. 1. You only allow 48 hours for SEO review. This is insane if you already have good […]

I hadn’t recorded an SEO review show for a while but I’m reviewing several sites a day at the moment for businesses that were hit by Penguin or Panda. The Panda updates are weeding out web pages that Google decide have quality issues. This is not a comprehensive guide to fixing a site after a […]

You may remember we were the first SEO team in the world to detect the so called Google “Phantom” update that occurred in Australia on May 3, 2013. Since then we have seen a lot of ecommerce sites badly affected by this change. The changes mainly affected when and how Google + Local results were […]

Following on from last week on how to use video for your business, I wanted to show you how to optimise your videos on YouTube for some good SEO traffic. Let’s face it, YouTube is the world’s second biggest search engine. Top 6 Youtube Video SEO Tips 1. Video titles Just like page titles in […]

Giving my presentation at PeSA 2013 on SEO 101 today and this is a post to demonstrate a few SEO principles. It’s been a great conference. Huge crowds this year too. I love this conference and it is my third year. I always learn alot from other SEO guys and hear some great ecommerce stories […]

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