SEO Blog

Sometimes Google reminds me of a patient headmaster doling out advice and wisdom and then loses it and starts randomly whacking people with a cricket bat who wear a certain type of hat. We are fast approaching a whacking day. Since Jan 16 Google has been sending out emails warning web site owners that they […]

With the recent rise in social media, Facebook has become a game changer for many businesses looking for low cost promotion. From B2B services to outdoor furniture, we’ve found that almost every business can grow by leveraging advertising on Facebook. Here are 5 reasons why your business can benefit from Facebook’s unique advertising platform: 1. Targeting […]

One of our clients RealAs.com , was featured on the National Nine News last Friday night. I recorded what happened to the traffic in realtime and it was most enlightening. One of the interesting things about the RealAs site is that it has a lot of duplicate content. That is, content duplicated externally not internally. The […]

Hope you and yours had a great silly season! We’re looking to a fantastic 2015. The question I always get asked this time of year is what is new for SEO this year? In my first video for the year I take a look at six case studies all that had awesome results from Google […]

I was a judge this year again for the SmartCompany web awards in the search category. It was a very strong field this year, with a very diverse group of sites. I immediately disqualified one as when I went to look at it, it was down. For the others I put together a score sheet […]

I caught up with Darren Rowse (@problogger) last week for a recording of Beers Blokes & Business. I’ve always admired the way Darren goes about his work. Diligent, process driven but always very generous with his time and information. For a bloke that is generating 5 million plus page views a month, that is pretty […]

I haven’t done one of these posts for a while and the SEO mistakes do change over time. Some of them will be familiar but there are some new ones here as well. Buying Backlinks – You’d be surprised how common this still is. It used to be the cheap and cheerful way to do […]

Google have not come out and specifically said your site will rank higher in mobile if it is optimised for mobile but they may as well have. It the last 6 weeks there has been a flurry of activity around mobile search results which usually means a ranking signal change is on it’s way. Smartphone […]

Last week I brought you a story about a Melbourne retailer who’s SEO got clobbered. I soon worked out that the story was much bigger than I first thought and did a follow up the next day specifically about Ugg Australia. So far I have found over million web pages in the .com.au space that […]

Since yesterday’s blog and video I’ve been doing some more digging on the problem. Here are the searches so far that will reveal sites compromised and copying someone else’s site. inurl:wikihow1.asp inurl:ugg.asp You can add numbered variants on this and you will get even more results. So inurl:ugg6.asp gives results showing the problem. Just using inurl:ugg.asp shows […]